6 Mistakes To Avoid When Designing A Logo For Your Small Business

6 Mistakes To Avoid When Designing A Logo For Your Small Business

Having a good logo is very important for

Designing Tips for Webmaster – Design and Quality Assurance

Designing Tips for Webmaster – Design and Quality Assurance

Design and create a website is a critical job

Top Expense Manager Apps Holidays

Top Expense Manager Apps for the Holidays

The holidays are back! It is the time of the year that everybody loves for it is a time for indulgence. Whether it is over drinking, eating too much or overspending, there is no doubt that the holidays challenge people both physically and financially. With all the gifts, food and travel, expenses tend to boom during this time of the year. However, as fun as spending during the holidays might be, people must not forget to keep on budget and stop spending too much. People who make holidays an excuse to spend are usually those who end up broke when the bills come. To avoid that, remember to keep track of what you spend.

Frugal living, even on the holidays, always starts with keeping track of your expenses. Managing and keeping your expenses is a good eye opener as to whether you are overspending or not. Good thing, expense manager apps are now available on the market. These apps are a great help in keeping track of your spending anytime, anywhere. Compared to getting a notebook and pen, these apps are much easier to use so you won’t have any excuse not to use it.

Here are five great expense manager apps that may be of great help of preventing you from being broke :

EasyMoney – Expense Manager by Handy Apps Inc.
Dubbed to be the top selling Android finance app, EasyMoney is a combination of an expense tracker and a budget planner. It also includes a checkbook manager and a bill reminder. All these features are packed in this app to accommodate all your financial management needs. It does not only aid in tracking expenses, it is also helpful in reminding you your budget. It is truly a simple yet really useful app.

Personal Finance Free by VJNEO
Personal finance is a great Android app which you can download for free. This is a personal finance hub that would surely assist you in tracking your expenses. Some of the great features of this app include a stock with after-hour, real-time and pre-market quotes, technical charts, currency portfolio, expense manager, loan calculator and many more. All these features are tightly packed in this android app to make sure you don’t spend too much.

T2Expense – Money Manager by T2Clever
For those looking for an app with a more professional feel, than T2Expense is the one to choose. This app includes an elegant interface along with its powerful features. This app aims to help users tracking their expenses and at the same time creating a budget planner. Their main features include an expense book, expense reports in Excel form, charts, currency converter, tip calculator and many more. It also allows users to take pictures of receipts, bar codes and voice inputs. This would surely supply all of your tracking money needs.

Expensify – Expense Reports
A slick, new and free way to manage your expenses, Expensify has all your financial management needs. It is a great app not only for business but also for individuals. Its main goal is to help you create an expense report from the receipts on your Evernote account. All you have to do is to take a picture of your receipt, it would be uploaded to your Evernote account and placed on Expensify. They then manage an expense report for you. Users can add comments and even send out the reports. No more stapled receipts and printed spreadsheets. Expense Manager by Bishinews For everyone who can’t handle daily finance, Expense Manager is there to help. This is a great app for it handles both the users’ expenses but also their income. It tracks expenses and income by week, month or year. It also helps in scheduling payments and taking pictures of receipts. You can also set your budget by day, month or year. It also features convenient tools like a calculator, tip calculator, credit card calculator and many more.

Top Expense Manager Apps for the Holidays

Just What Is Content Marketing ?

Just What Is Content Marketing

I’m sure you’ve heard this hundreds of times by your marketing team.
“We need to up our content marketing!”
You nod and agree, whilst thinking to yourself “I have no idea what that means……”
If that sounds like you, then read on, because content marketing is here to stay…

So what is content marketing ?

Content marketing is essentially brands telling stories to attract and retain customers. It’s not something new – brands have been telling stories for centuries.
If you are a business, you need to put yourself in your customers’ shoes. Think of it this way, what if they actually looked forward to receiving your marketing? What if, when they received it – either through email marketing or by visiting your website – they spent their valuable time digesting your message ?
This is where content marketing comes in.
Content marketing helps nurture sales, brand loyalty and builds a buzz about your business.
With that in mind, here’s a few top tips from the email marketing provider little green plane on what you need to think about when it comes to marketing your business.

Your blog

Your business blog is probably the best place to start when it comes to your content marketing. They serve as a powerful platform by which your company values, mission and tone of voice can be communicated. If that wasn’t reason enough to build a strong business blog, it also has other benefits when it comes to SEO, or search engine optimisation.
When you think about it, in today’s content-driven world, you may think of yourself as a marketer – but you are actually a publisher. You need to provide relevant and consistent information for your customers, and your blog is the perfect place by which to start.
Blogs are easy to use and should be at the center of your content marketing strategy. Use it to share original, engaging, valuable and compelling content and encourage sharing. Do this by developing an editorial calendar

Your email marketing

Compared with your blog, email marketing has a greater reach potential. Your message is delivered straight to their online door – and if an email campaign is tied up with social media that reach is endless.
However, you need your content to sing from the screen when it comes to email marketing. Unless your customers have a reason to click open, your message will just be lost forever. With that in mind, offer something they can use, something they can share – something which grabs their attention and forces them to act.
If you can embed your email newsletter on your blog, even better! Encourage sharing, embed social buttons and create content which they can use. How to lists, spotlight articles, hints, tips… whatever it is you write, make it engaging and you’ll capture hearts and minds (and wallets)!
Spend time looking for the right provider to use though – you need the right email marketing tools in place if you want to be taken seriously.

Your social media

Yes, your business social media profiles should not be overlooked when it comes to your content marketing strategy. Social media is exactly that – it is social. People use it to chat, to share jokes, to tell stories, to comment on the news… but they also use it to share. If someone spots something online that they think is funny, useful and more importantly engaging, they will be more likely to share that with their friends. This is where your blog and email marketing comes in (above).
However, social media can also be part of your content marketing with a plan. Come up with creative competitions and link them to your blog. Plug and promote your offers, your sales, your discounts. Put up pictures of you, your business – show them you’re human. Also remember to retweet your industry leaders, interesting news and debate… it’s all part of being social.
Get involved. Get engaged. Don’t be afraid of social media – the best businesses have a plan in place and have fun.

Infographics

Finally, you shouldn’t overlook the power of infographics in your content marketing strategy.
Infographics are usually based on a particular topic of discussion. They use large lettering, large facts and large illustrations to create an argument and inform, engage and educate. They’ve become so popular recently that given the current growth rate, 90% of all internet content will be infographics by 2158!
There are lots of benefits to using infographics. People prefer to see images or watch videos rather than read long content. Images are easy to share. Infographics are entertaining and can be tagged with keywords and have links embedded.
However, infographics are not for every business. Unless you understand your audience and know the types of content they enjoy, you’ll be doomed to fail. You need to choose topics which are relevant, but also current and interesting. Strong research, strong design and strong social media buzz are all keys to success.

So there you have it – a few thoughts on content marketing, what it is and how you can benefit from it. If you have a plan in place and create compelling, engaging and creative content you’re bound to win more than a following – you’ll build brand loyalty, trust, and advocates who’ll do your promotion for you.

6 Quick ways to create PowerPoint Timeline with Office Timeline

6 Quick ways to create PowerPoint Timeline with Office Timeline

Over a course of time

Stress Relief PowerPoint Presentation Designing

Imagine a finely tuned PowerPoint presentation without having to stress over creating and designing it yourself. If you’re stressing over a high-stakes PowerPoint presentation, The PowerPoint presentation designers at eSlide.com might be able to help ! If you work at the executive level, time isn’t really something you can waste on trying to piece together a PowerPoint presentation. eSlide.com can take that stress away and help create a visually stunning and extremely effective presentation.

Stress Relief for Your Big PowerPoint Presentation Designing

It’s a common misconception that a PowerPoint presentation is just a way to showcase pretty pictures and statistics. A proper PowerPoint presentation should communicate a clear message and grab the attention of the entire audience to persuade them to take action. eSlide’s PowerPoint presentation designers are skilled at leveraging slide design and visual elements to help create a cohesive, clear and strong PowerPoint presentation that will bond your audience with your words.

 It’s a great feeling having the burden and weight of creating an effective PowerPoint presentation off your chest. The PowerPoint presentation designers at eSlide can give you more time to concentrate on your delivery while they worry about the aesthetics of your presentation. eSlide’sPowerPoint presentation designers will take away the stress and fear of a high-stakes PowerPoint presentation once and for good.